INTERNATIONAL
VR ARENA NETWORK
INTERNATIONAL
VR ARENA NETWORK

Opening of the WARPOINT VR park in ovy Urengoy

Sharing the full truth about opening a VR park with the WARPOINT franchise. In this article, we discussed the investment costs, payback period, and how a business with WARPOINT can contribute positively to the community.

Elvira, a partner from Novy Urengoy


Information about our Partner:
She worked as a warehouse manager before deciding to start her own business. During a visit to her daughter in Tyumen, Elvira discovered WARPOINT, and, as she recalls, "I remember it like it was yesterday—February 9, 2023—and that was it! I knew this was my calling!”

Payback Period: 12 months.

Total Investment: $ 57,000

Partner’s Quote:
Think of yourself as the driver of a locomotive: at first, I was in various cars along the way, but now, I lead 33 cars filled with clients, experience, and a desire to grow. Today, 98% of my clients return.


The Launch Story

Elvira never planned to open a VR business. Working as a warehouse manager in Novy Urengoy, she looked forward to family visits and relaxation time. During one such trip to Tyumen, her children took her to the WARPOINT VR park as a surprise. At first, she hesitated to participate, but after experiencing the game, she realized she wanted to bring this kind of entertainment to her hometown, where similar experiences were lacking.

Returning home, Elvira decided to contact WARPOINT about a potential franchise. Although the path to launch came with challenges and some doubts from her social circle, she signed a partnership agreement on March 9, 2023. She invested approximately $56,700 and fully recovered this amount within the first year.

Her grand opening on May 6 was a success, generating about $412 in revenue on the first day alone. Inspired by the success of the first location, she’s now planning to open a second arena and a lounge area to accommodate more guests.

My daughter believed in me and in WARPOINT, and soon, our small team took shape, including my youngest daughter. I kept my full-time job while commuting 80 km daily from Old Urengoy to Novy Urengoy. Despite all the challenges, we spent the night of May 5th at the location, setting up screens and sleeping on the carpet. By May 6th, we were welcoming our first guests.
We did it!
— Elvira, a partner from Novy Urengoy

Strengths and Management Nuances of a VR Park

Elvira’s business quickly became a family venture. Her daughters actively contributed to every stage, from the renovation phase to day-to-day park operations, with her oldest daughter even training at WARPOINT’s headquarters in Yekaterinburg. This level of personal investment helped her park stand out. She also established connections with local businesses and organizations, such as labor unions and summer camps, to create programs that attract both children and adults.

Maintaining a high standard of cleanliness and comfort, Elvira has built a reputation for excellent customer service, which guests quickly noticed and appreciated. In a northern city with limited entertainment options, WARPOINT has become a popular location for corporate events and team-building activities.

Best Practices from Our Partner: How to Profitably Manage a VR Park

Elvira is dedicated to exceptional service quality, integrating WARPOINT’s established business processes and building a local presence through social media and event participation.

She organizes tournaments and collaborates with summer camps, attracting children who, in turn, bring their families. Additionally, she offers free VR sessions twice a month for underserved community members, ensuring the park remains inclusive and accessible.
Elvira's opening of WARPOINT in Novy Urengoy demonstrates that determination and a results-driven mindset can overcome any obstacles. With strong support from the management team, clear guidance, and proven business processes, her VR park quickly became a popular destination. If you’re looking for a tested model with ready-made solutions for a fast launch, WARPOINT is exactly what you need.
Using the experience of successful WARPOINT franchisees and adapting their best practices to your conditions. Interested in opening a VR park in your city? Connect with a manager to explore opportunities in the most expansive VR entertainment network.

If you have any questions ask us by email: hello@warpoint.com